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ScaleX needed a scalable lead generation pipeline. Their previous efforts were ad hoc, with no clear process to nurture and convert leads. We created a predictable sales funnel with automated processes.
We worked closely with ScaleX to build a comprehensive lead generation strategy:
ScaleX SaaS struggled with inconsistent lead generation and lacked a systematic approach to moving prospects through the sales funnel. Their outreach efforts were scattered and reactive, with no clear Ideal Customer Profile (ICP) guiding targeting decisions. Without proper lead nurturing workflows or CRM infrastructure, qualified leads fell through the cracks, and the sales team wasted time chasing unqualified prospects. The result was unpredictable pipeline growth, inefficient resource allocation, and missed revenue opportunities. ScaleX needed a scalable, repeatable system to turn sporadic efforts into predictable revenue growth.
We defined ScaleX's Ideal Customer Profile to focus outreach on high-fit prospects. Automated LinkedIn and email campaigns nurtured leads through the funnel with personalized messaging. HubSpot integration centralized lead management, automated follow-ups, and provided real-time pipeline visibility—transforming ad hoc efforts into a predictable, scalable sales system.
Your next 90 days don’t need to feel chaotic. Let’s shape a clearer path together.
